Has it been 60 years already?

In 1955, DeVere Dawald had an idea that changed the way we clean even today.  He developed and patented the first specialty surfactant that made it possible to have an “all purpose cleaner”.  That was the first time other companies copied DeVere, but not the last.  Our founder laid the groundwork for the DeVere of today.  We are still family owned and hold the same core values DeVere instilled in the company to which he gave his name.

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Innovative and Experienced
Innovative and Experienced: Since DeVere's founder patented the first amphoteric surfactant in the 1950s we have developed better ways to clean and sanitize. Our sales and service team members average over 20 years of chemical experience.
PureClean is arguably the greenest product on the market today.  This product can work with ultra-high dilutions and clean almost anything off of almost any surface.
Solving Problems
Security Floor Treatment may be the only dry entryway control product that works in today's food-processing environments.  Powder Descaler may be the only product that actually keeps mineral buildups off of evaporative cooling pads and extends their life.
Personal Support
Personal Support: Everyone in our company is focused on customer support.  Our customer service team is always available by phone or e-mail.  Please let us know your cleaning needs.

Recent News/Blog

Store Layout – Cleaners

Here is a store layout chart that shows where DeVere products are used in stores for cleaning and sanitizing. This layout works for department stores, convenience stores, and grocery stores. This can help answer the question “What can DeVere do for you?” posed in our video.


YouTube Channel

Please check out DeVere’s new YouTube channel:  https://www.youtube.com/channel/UCSG7T6RUhYRfS6k09zIKHeg. The “Why DeVere” video briefly explains our company.  We look forward to adding useful content to the YouTube channel as it becomes available.


Ace Hardware

Five Ace Hardware stores now have promotional DeVere end cap displays complete with products, literature and a salesman (depending on availability). Currently, the Ace stores in Beloit, Janesville (Milwaukee Street), Evansville, and Milton, Wisconsin have DeVere end cap displays.  Please visit one of these stores when you are in the area.  If this regional promotion goes well, we […]


OSHA GHS – Keeping up with the changes

The U.S. Occupational Health and Safety Administration (OSHA) has made the largest change to their Hazardous Communication regulation since its introduction in 1983. According to OSHA, GHS is an acronym for The Globally Harmonized System of Classification and Labeling of Chemicals. The GHS is a system for standardizing and harmonizing the classification and labeling of […]


DeVere Overview Infographic

Since 1955 DeVere has been bringing cleaning solutions to a variety of industries.  The people, products and services have changed along with our facilities.  The focus remains the same and innovation remains constant. DeVere develops new products every month and looks forward to working on unusual cleaning and sanitizing needs.


Product Updates

DeVere C-Clear Glass Cleaner

C-Clear Glass Cleaner

DeVere’s Best Selling Aerosol!! C-Clear Glass Cleaner  is a convenient aerosol with a thick, white foam that clings to surfaces for ease of use.  It does not run or drip like other household window cleaners! C-Clear Glass Cleaner cleans quickly and leaves no film.  It will clean marker, crayon and a variety of other hard-to-remove soils […]

DeVere Super Strip

Super Strip Floor Wax Stripper

Super Strip is an ultra-concentrated floor wax stripper.  The butyl-based formula of Super Strip simplifies stripping wax from floors.  Simply mop it on, let stand for 5 minutes, and remove the dissolved floor finish with a mop or wet vac. This product is concentrated for economy of use.   For normal stripping, use 1 part […]

DeVere Hard Kote

Hard Kote

Hard Kote is an acrylic metal interlock floor finish with 16.5% solids. It is recommended for use on asphalt tile, ceramic tile, concrete, linoleum, rubber, terrazzo, sealed wood, vinyl, and vinyl asbestos. This product is self-polishing — it shines without buffing! Hard Kote is also formulated for hardness, high gloss, durability, and slip resistance. Hard […]

DeVere Machine Dishwashing Liquid

Machine Dishwashing Liquid

Machine Dishwashing Liquid  is an ultra-concentrated, highly alkaline, free-rinsing, commercial-grade detergent for use in dishwash and warewash machines.  This product is the most alkaline of its kind we found on the market. Machine Dishwashing Liquid quickly removes food soils and leaves dishes, glasses and flatware sparkling clean.  This product does not contain chlorine or any other bleaching agent. […]

DeVere Windshield Wash Concentrate

Windshield Wash Concentrate

Windshield Wash Concentrate is a specially developed methanol-based fluid that when diluted will yield a product designed to provide excellent grime, salt and snow cleaning performance under cold weather conditions. This product is ideal for gas station island wash buckets- especially in the winter. Use only the concentration that you will need for the temperature […]